20 B2B Marketing Blogs You Need To Read

When I created my own B2B Marketing Blog almost 3 years ago, I looked out across the blogosphere and asked “what do I have to say that is unique, valuable and helpful?” And so I created the B2B Marketing Insider to help provide an insider’s point of view.

I made a lot of mistakes and learned through a ton of trial and error. But mostly, I looked to experts in the industry who had already blazed the trail ahead of me. So I reached out to my connections across the social landscape and asked who they thought published the best B2B Marketing blogs around.

I am certain that I missed some great B2B Marketing blogs below, but these are the ones who were recommended by a majority of my readers and social media followers and those that have influenced me as well. I invite you to read and follow these amazing bloggers and if I missed your blog or someone you know, please suggest an addition in the comments below

The Best B2B Marketing Blogs

  • B2B Digital Marketing by @Wittlake Eric Wittlake. Eric shares some of the most insightful stuff you will read. Follow Eric. Read his stuff.
  • Cheryl and Mark Burgess’ Blue Focus Marketing Blog (@ckburgess and @mnburgess) is a great resource for B2B marketers.
  • Biznology – @Biznology is a multi-author blog where business and technology leaders come together to form a winning digital customer experience.
  • Mark Schaefer’s {Grow} (@MarkWSchaefer) Because according to Mark, “You’re in marketing for one reason: Grow.”
  • Tom Pick’s B2B Marketing Blog Webbiquity (@TomPick) where Tom is trying to help businesses optimize their web presence.
  • Savvy B2B Marketing by the “Savvy Sisters” (@savvy_b2b) where you will find some amazing curated and created posts on B2B Marketing.
  • Ardath Albee’s Marketing Interactions @ardath421 – I see Ardath all over the place because we both share a passion for B2B Marketing and Content Marketing.
  • New Incite’s B2B Marketing  Blog showcases the expertise of  Jennifer Beever “Chief Marketing Officer for Hire” for growing companies. @CMO4Hire
  • Velocity Partners is a UK-based firm who opinions on B2B Marketing are always provocative and very relevant for the world of B2B Marketing. Follow their co-founder @DougKessler and director @RSkin11.
  • B2B Ideas@Work by Billy Mitchell (@BillyMitchell1) and the folks at MLT Creative. The MLT blog has some great insights on B2B Marketing and Billy is just a great guy so you should foll0w him and read his blog.
  • You have to follow Maureen Blandford’s B2B In A B2C World Blog. I like Maureen’s point of view because it is so logical in an irrational world and she’t not afraid of telling the truth and calling out the BS. Follow Maureen @maureenb2b.
  • Heinz on Marketing by Matt Heinz. Matt is a great guy I’ve met #IRL and he knows what he’s talking about when it comes to B2B Markjeting and Sales Alignment. Read the blpog and follow Matt @heinzmarketing.
  • The Forward Observer where Artillery Marketing (@artillerymarket) owner Doug Burdett (@DouglasBurdett) shares his unique perspective on B2B Marketing.
  • Convince and Convert by Jay Baer (@JayBaer) is one of the nicest guys you’ll ever meet but he’s also someone who can take your strategic B2B Marketing objectives and boil them down into actionable ideas. Jay is not just a social media rockstar, he knows how to help B2B Marketers create real business value from their marketing and social efforts.
  • The Chief Marketing Technologist Blog from Scott Brinker, the CTO of Ion Interactive, who talks about the combination of 2 powerful forces: marketing and technology (@chiefmartec).
  • Marketo’s B2B Marketing and Sales Blog covers the latest trends and best practices in B2B marketing. You should also follow their co-founder @JonMiller and their social and content guru @JasonMillerCA
  • Eloqua’s All About Revenue the @Eloqua blog explores the role innovation plays in revenue generation. Follow my friend @noyesjesse.
  • Hubspot’s Inbound Marketing Blog – The @HubSpot Inbound Internet Marketing blog covers all of inbound marketing — SEO, blogging, social media, lead generation, email marketing, lead nurturing & management, and analytics.
  • Content Marketing Institute (@CMIContent) and my friend Joe Pulizzi (@JuntaJoe) cover everything you need to know about content marketing.
  • MarketingProfs (@MarketingProfs) is one of the best resources covering the latest trends and thought leadership in marketing.

I hope you enjoy these B2B marketing blogs. Let me know if you’d like to add yours or another B2B Marketing Blog I may have missed in the comments below. And follow the conversation on Twitter, LinkedIn or Facebook.

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Michael Brenner is a globally-recognized keynote speaker, author of The Content Formula and the CEO of Marketing Insider Group. He has worked in leadership positions in sales and marketing for global brands like SAP and Nielsen, as well as for thriving startups. Today, Michael shares his passion on leadership and marketing strategies that deliver customer value and business impact. He is recognized by the Huffington Post as a Top Business Keynote Speaker and a top CMO influencer by Forbes. Please follow him on LinkedIn, Twitter, or Facebook and Subscribe here for regular updates.

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