Marketers, Managers and the Parable of the Monkey Tree

Marketers, Managers and the Parable of the Monkey Tree

by Michael Brenner on Feb 7, 2012 in Marketing Strategy

Sometimes it seems like marketers in the trenches, marketing leaders and our agency partners are all talking different languages. We’re not on the same page… We should all be working toward the same goal of growing our businesses by meeting customer needs. But something gets in the way… The problem, it seems, is that we […]

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