My Favorite Tool For Content Ideas

My Favorite Tool For Content Ideas

by Michael Brenner on Oct 27, 2015 in Content Marketing

Great content is a must for any successful content strategy. Effective content helps your buyers, drives awareness for your brand as well as your service or product, and helps to convert your readers into leads and ultimately increase sales. One of the best ways to measure content effectiveness is by looking at the number of […]

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Influencer Marketing And How To Amplify Your Content

Influencer Marketing And How To Amplify Your Content

by Michael Brenner on Oct 26, 2015 in Content Marketing

Every minute 1,400 new blog posts are created. With so much content out there, how do you cut through the noise so people will see your content? Creating good content is simply not enough anymore, you need a solid promotion strategy to help people find your content. Influencers who can help amplify your content play […]

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Carlos Hidalgo On His New Book Driving Demand

Carlos Hidalgo On His New Book Driving Demand

by Michael Brenner on Oct 23, 2015 in Demand Generation

This week my good friend Carlos Hidalgo released his first book called Driving Demand. According to Carlos: The book is a guide for B2B marketing organizations that want to transform, but simply are perplexed by how to change. Driving Demand discusses how to first change the marketing and sales culture as well as how to align people, […]

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How To Create Content People Love

How To Create Content People Love

by Liz Bedor on Oct 22, 2015 in Content Marketing

Over the past few years we’ve seen a fundamental shift in the way we create, consume and share content. Every single day: 4.5 billion pieces of content are shared every day 1.8 billion photos are uploaded and shared 500 million tweets are posted 700 million snapchats are sent The sheer speed and scale of content creation and distribution

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How Much Money Has Been Invested In Content Marketing Technology

How Much Money Has Been Invested In Content Marketing Technology

by Guest Author on Oct 21, 2015 in Content Marketing

There are 1876 marketing technology companies according to chiefmartec. Of these, over 80, including NewsCred, are listed squarely in “Content Marketing.” It doesn’t take an expert to tell you that the content marketing software industry is exploding. Venture capital in this space is growing at an unprecedented rate. On the heels of our own investment […]

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8 Steps To An Effective Social Media Strategy

8 Steps To An Effective Social Media Strategy

by Michael Brenner on Oct 20, 2015 in Social Media

Developing and executing a social media strategy is hard work. It can take hours and days just to get your first plan together. But it’s important to take the time to do it properly. An effective social media strategy will drive more web traffic for you, help you build deeper customer relationships, and improve your […]

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