The Power of Backlinks for Content Marketing SEO

The Power of Backlinks for Content Marketing SEO

by Guest Author on Dec 31, 2015 in Content Marketing

Search engine optimization for content marketing is always evolving thanks to Google’s ever-changing standards. Years ago, website creators could litter their pages with specific keywords in order to rank higher on the search engine. Now, it’s quality, and not quantity, that Google looks for when determining webpage popularity. Despite increasingly strict standards from Google, there […]

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SEO Best Practices For Your Blog

SEO Best Practices For Your Blog

by Michael Brenner on Dec 30, 2015 in Content Marketing

There are millions of bloggers around the world publishing new content every day. If so many other companies are blogging too, why should you invest time and resources in business blogging? You should just avoid it altogether, right? Wrong. Business blogging is no longer a nice-to-have for your company, it is a must for several […]

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Top 10 LinkedIn Pulse Articles of 2015

Top 10 LinkedIn Pulse Articles of 2015

by Michael Brenner on Dec 29, 2015 in Content Marketing

Over a million professionals have published a blog on LinkedIn, according to LinkedIn’s executive editor Daniel Roth. These individuals publish more than 130,000 posts every week on LinkedIn. Nearly 50% of all readers are in leadership roles, including CEOs, VPs and managers, across 21 industries and 9 countries. And this number is expected to go […]

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Check Out The 20 Best Slideshare Presentations of 2015

Check Out The 20 Best Slideshare Presentations of 2015

by Michael Brenner on Dec 28, 2015 in Content Marketing

It’s that time of the year again! Last year I shared with you my favorite SlideShares, marketing events, articles and videos. Thanks to readers like you, these articles continue to be some of my most popular posts of all time! And check out my list of the Best Marketing Conferences of 2016. One of my […]

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The 20 Best Infographics Of 2015

The 20 Best Infographics Of 2015

by Guest Author on Dec 27, 2015 in Content Marketing

According to Google, searches for the term “infographic” have increased over 800% in the last two years. To date, there are 79,000,000 search results on Google for “infographic.” Consumers like them because they are consummately useful for informing, entertaining, and even evoking emotion. Why wouldn’t you want to use infographics in your content marketing? In […]

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Why Marketers Should Care That 50% Of Millennials Read Buzzfeed

Why Marketers Should Care That 50% Of Millennials Read Buzzfeed

by Guest Author on Dec 26, 2015 in Content Marketing

You already knew BuzzFeed’s audience is massive (to the tune of 200 million uniques per month), but more interesting to brands and content marketers is how they dominate among millennials. Half of all millennials in the US read BuzzFeed. Half. According to the US Census, millennials are the largest generation in the history of the […]

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