For the 129th episode of The Marketing Book Podcast, I interviewed Rebecca Lieb, author of Content – The Atomic Particle of Marketing: The Definitive Guide to Content Marketing Strategy.
Last week, we defined intuition once and for all. This week, we wonder: Why don’t we routinely TRUST our intuition? We came up with a practical definition, but why can’t we seem to [...]
Marketing automation has driven content to new and exciting places but is your content game as strong as it could be? These nine automation tricks and tips can nudge you that little bit closer [...]
You have this Content Marketing thing down, right? Or, at the least, you have a plan. You have that strategy and have an idea of where you are going with that content marketing plan. BTW – if you [...]