As managing director Andy works with the board to set and guide the overall strategy of the agency including vision and mission, proposition and service development, performance and governance. He is actively involved in managing some of the agency’s key clients, working with them to create content strategies that help them engage with their clients more effectively. He is the first port of call for clients wishing to know more about how Grist can help them. Andy is also a regular commentator on the B2B content marketing industry and has spoken at recent B2B Marketing, PSMG, PM Forum and numerous in-house client events. Prior to founding Grist, Andy was marketing director at the Economist Intelligence Unit in London and New York.