Hand-Making Tech & Embracing Slow Growth in the Digital Age [Podcast]

Hand-Making Tech & Embracing Slow Growth in the Digital Age [Podcast]

by Jay Acunzo on Sep 7, 2017 in Content Marketing

If there was a Yelp listing for every industry niche, “Headphone Brand” would appear with the most possible dollar signs. Big brands use bigger celebrities and spend some of the biggest ad budgets around to promote their products and, really, the emotion they want you to feel when you buy their products. Artists like Kendrick […]

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Where the Risk-Takers, Visionaries, and Creators Start [Podcast]

Where the Risk-Takers, Visionaries, and Creators Start [Podcast]

by Jay Acunzo on Aug 31, 2017 in Content Marketing

We call the show “Unthinkable” because anytime someone uses their intuition, it feels like they did something crazy. Maybe they broke from conventional thinking — that alone feels pretty unthinkable in many jobs and industries. Maybe they came up with an incredible idea in an instant — that can be tough to understand from the […]

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The Green Smoothie Problem: Why Others Don’t Buy Your Ideas

The Green Smoothie Problem: Why Others Don’t Buy Your Ideas

by Jay Acunzo on Aug 24, 2017 in Content Marketing

Ever excitedly share an idea with a teammate, boss, or client that’s met with such horror that you wonder if you’d accidentally suggested clubbing baby seals? Oh! Uhhh, yeah me neither. But, like, you HAVE received some confusing or hesitant looks, right? Right. Okay. Same page. Because it’s just so easy for us to share […]

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Using Intuition as Your Unfair Advantage at Work [Podcast]

Using Intuition as Your Unfair Advantage at Work [Podcast]

by Jay Acunzo on Aug 17, 2017 in Content Marketing

Intuition gets a bad rap in the working world. We associate it with gut feelings, snap judgments, perhaps the Muse — all things that we assume aren’t as powerful as rational thought. But what if your intuition IS rational? Maybe it IS a function of logic, it’s just that it happens at such an exponentially […]

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In a Sea of Sameness, Use This Tool to Stand Out

In a Sea of Sameness, Use This Tool to Stand Out

by Jay Acunzo on Aug 10, 2017 in Content Marketing

Marketers today obsess over the idea of a “noisy world,” but noise is not the problem — sameness is. Picture everybody you’re competing with playing piano in a giant concert hall. If you walked in and started playing piano yourself, you’d be contributing more noise to the room, and you’d go unnoticed. But if you […]

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1 Question to Ask to Make Sense of Endless Expert Advice [Podcast]

1 Question to Ask to Make Sense of Endless Expert Advice [Podcast]

by Jay Acunzo on Aug 4, 2017 in Content Marketing

The information age has a downside: Advice Overload. In the face of ubiquitous experts and never-ending best practices and how-tos and secrets, what if you trusted your intuition? Well, for starters, you’d need to focus more on your own context than all that advice. Luckily, today, we explore one question you can ask yourself to […]

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