Kelsie Feeney

How much is a customer worth to you? Predict this number and you know how much it is worth to spend on your customers to ke

The sharing economy, simply put, is a new economic model based on a peer-to-peer network system. The concept itself is pret

Being an expert on your market or being able to identify target companies is great and all, but these things do little to d

A strong inside-out marketing strategy begins at home, with your team. As marketers we tend to focus a lot of our time and

The timeless wisdom of Peter Drucker is sprinkled throughout the world of management and business. His insightful definitio

Using humor as a marketing strategy for your content is one of the most common, and most effective tools used in marketing