
Article by Michael Brenner
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16 Apr 2022 in Marketing Strategy
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Tips and Tools To Hire Blog Article Writers
04 Apr 2022 in Content Marketing -
What Is Marketing?
04 Apr 2022 in Strategy
What are the most important digital marketing trends we’ll likely see in 2022. I’ve already touched on how we can expect marketing to evolve strategically. In this article, I’ll be looking in more detail at specific trends to look out for. To make a solid plan for the short term, it’s important to keep an
Read Full postDid you know that five seconds can make or break your website’s performance? Five seconds. During the first five seconds users spend on your site, every extra second of loading time decreases your conversion rate by 4.42%. Additional research shows that every one-second delay in your website’s loading time also means 11% less page views
Read Full post49% of marketers don’t know for sure whether their content is making money for them. John Wanamaker said that about advertising. Over 100 years ago. You shouldn’t have to deal with this dilemma with a measurable digital channel. Especially since content is a vital business asset in today’s “phygital” (physical + digital) marketing mix. Measuring the
Read Full postAs a content marketer, there are numerous channels and strategies at your disposal. One of the most critical aspects of using content marketing is managing your paid, owned, and earned media. They actually all work together to drive traffic and conversions. Some come with a higher investment, and others have a more impactful ROI (return
Read Full postIn a year where just about nothing was predictable, consumers actually were. Clear consumer behavior trends have emerged over the past several months, even as circumstances have changed. Marketers are now looking to come out of the pandemic with more innovative approaches and flexible business models to acquire more customers. Delivering on what consumers want
Read Full postAre you creating content but not seeing the results you expected? Are you wondering if your content is earning results at all? Are you just starting to build a new content marketing strategy? If your answer to any of those questions is yes, you’re probably wondering how to create content that your customers won’t just
Read Full postThinking about hiring blog article writers? Great! It’s one of the smartest things you can do to level up your content quality, make your content marketing efforts more efficient, and increase your blog’s ROI. But it can also be tough to find quality writers who know your niche, have the right experience, and fit well
Read Full postLet’s face it, to the average business person, marketing equals promotion. Marketing is what you say and how you say it when you want to explain how awesome your product is and why people should buy it. Marketing is an ad. Marketing is a brochure. Marketing is a press release. And more recently, Marketing is
Read Full postIf you’re a content marketer, you know how important it is for you to have a variety of B2B marketing tactics up your sleeves. They can help you generate awareness around your brand, expand your reach, drive more sales leads, and so much more. Syndicating content does a little bit of all that. When you
Read Full postAnalyzing successful digital marketing campaign examples can shed light on what works, what doesn’t, and what audiences respond to. Unique ads, innovative uses of video and social media, and carefully crafted messaging from brands outside of your industry can inspire your marketing efforts. While we believe that always-on marketing gives you a much better chance
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