Content Marketing Challenges in Technology Revealed [CMI Research]

by Michael Brenner on Mar 7, 2019 in Content Marketing

The Content Marketing Institute (CMI) released new research relating to technology content marketing. This in-depth report, Technology Content Marketing 2019: Benchmarks, Budgets, and Trends is based on responses from 364 content marketers in the technology industry. Most of the responses are from B2B brands, but perspectives from B2C marketers were also captured. We’re breaking down exactly what […]

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How a Blog Writing Subscription Service Can Help You Reach and Convert More Customers

by Michael Brenner on Mar 6, 2019 in Content Marketing

We all want to see more traffic to our website, better search engine rankings, and increased conversions. But we don’t always have the time or the budget to make it happen. If you want to invest in content marketing but don’t have the time or resources, using a blog writing subscription service is an effective […]

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5 Ways CMOs Could Tidy Up Their Marketing – The Marie Kondo Way

by Michael Brenner on Mar 5, 2019 in Marketing Strategy

Unless you have been living under a rock, you have heard all the talk about Marie Kondo and her TV show “Tidying Up” on Netflix. Each episode of the show introduces us to someone who has a lot of clutter in their home. Marie guides the messy people to get rid of their clutter and “find […]

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6 Creative Ways to Recycle Your Content

by Michael Brenner on Mar 4, 2019 in Content Marketing

Let’s face it. Coming up with new ideas for content can be a struggle. We are so entrenched in our work and our specific industries that the topics that matter begin to fade from view and new concepts may start to feel like we’ve already been there, done that. Here’s a well-known secret: the content […]

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How Live Events Boost Your Content Marketing Strategy

by Michael Brenner on Feb 26, 2019 in Event Marketing

Imagine the impact on your business if you were able to meet with your target audience in person, develop real life connections, and as a result propel your content marketing strategy. This does not have to be a figment of your imagination as live events are quickly becoming a top marketing priority for businesses. In […]

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Why You Need a Content Marketing Agency to Build Traffic and Leads

by Michael Brenner on Feb 25, 2019 in Content Marketing

Content Marketing agencies like ours exist for one simple reason: to attract potential customers. Content marketing does this by creating the content your audience wants, using the keywords they use. So if you are looking to grow your business, increase website traffic, rank for important keywords, improve your SEO, or deliver revenue or qualified leads, […]

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