Michael Brenner
Articles by Michael Brenner
Marketing is changing faster than ever. While many marketers ventured out to a few events this past year, 2024 is shaping u
Technology firms that come up short in marketing risk falling behind their competitors and eventually becoming irrelevant.
Account-Based Marketing (ABM) is really buzzing these days. Everywhere you look, there's something new popping up about ABM
Email marketing is still one of the most effective ways of reaching your customers. Sending emails is very cost-effective a
Look, we all knew B2B marketing has always had plenty of problems. Generic, bland, and forgettable content Imperson
The success of marketing is heavily reliant on data, but nowadays relying on customer data alone is not enough. This is whe
Redesigning a website can be a major task, but in many cases, it’s necessary to allow your site to survive and thrive. Yo
Whether you’re a non-profit organization, an industry trade association, or a business, your upcoming event likely faces
When most people hear the term "content marketing" they immediately think of blog posts and articles. In actuality, ther
If you’re a content marketer, you know how important it is for you to have a variety of B2B marketing tactics up your sle