Michael Brenner, CEO, Marketing Insider Group

Michael Brenner

Michael Brenner is a Top CMO, Content Marketing and Digital Marketing Influencer, an international keynote speaker, author of "Mean People Suck" and "The Content Formula" and he is the CEO and Founder of Marketing Insider Group, a leading Content Marketing Agency . He has worked in leadership positions in sales and marketing for global brands like SAP and Nielsen, as well as for thriving startups. Today, Michael helps build successful content marketing programs for leading brands and startups alike. Subscribe here for regular updates.

Article by Michael Brenner

Why Social Media Isn’t Enough To Drive Your Business Growth

06 Jul 2021 in Social Media

Nearly 4 billion people are on social media around the world, so it makes sense that brands are turning to social media as a core part of their digital marketing strategies. But a recent survey shows that CEOs are not convinced that social media is gleaning the results their companies need, and marketers are often
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How to Find a Content Marketing Agency to Seriously Grow Your Business

29 Jun 2021 in Content Marketing

Every week I speak to startup founders, B2B marketers, and consumer brands who are struggling to break through in this crazy and noisy world. They’re all looking to find a content marketing agency to help them grow their business. Why? Because they know content marketing has the power to deliver real marketing ROI. The thing
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These Are the Only SEO Audit Tools You’ll Ever Need

29 Jun 2021 in Content Marketing

Having an SEO strategy is a no brainer for content marketers. Without one, you’re likely to spend a lot of time churning out content that doesn’t capture the attention of your audience or yield the results you want. The thing is, SEO strategy doesn’t stop at creating content. Instead, it’s an ongoing process that involves
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Why Content Marketing Needs More Snark And How We Use it

28 Jun 2021 in Content Marketing

Snark content marketing is everywhere. Wendy’s put snark on the map when they shot back at a Twitter troll who questioned their fresh beef commitment (and since then fast-food Twitter has become an all-out snarkfest). More and more, brands are injecting healthy doses of humor — much of it snarky — into their social media,
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9 Tips to Revamp Your Brand Storytelling with Better Video Production

23 Jun 2021 in Content Marketing

When you are looking for specific information on a new topic, you can always do some reading. However, more and more often, internet users are turning to video for entertainment, new information, and engagement with brands. You probably do this yourself. That is why having a successful video production strategy is so important in your
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Why Content Distribution is Hard (and Tips for Making It Easier)

22 Jun 2021 in Content Marketing

Businesses worldwide continue increasing their content marketing budgets to expand their reach and grow their audiences online. But if they don’t have a content distribution plan in place, a lot of their time, effort, and resources will end up going to waste. Content distribution is a vital strategy for getting your content in front of
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Create an Ultimate Guide to Showcase Your Thought Leadership

21 Jun 2021 in Content Marketing

You feel confident that your brand is a leader in your industry. A great way to showcase that knowledge and expertise is with an “ultimate guide.” Internet users turn to these ultimate guides when they want thoroughly researched, straightforward information all in one place. The key for you is to present your know-how in the
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How to Create Shareable Social Media Content

16 Jun 2021 in Social Media

Have you ever opened Facebook with the intent of posting something to boost engagement on your profile, but you realized you don’t have a strategy to help you reach your goal? You’re not alone. Writing optimized social media posts that are highly engaging isn’t as easy as it looks. Posting on social for a personal
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How Content Pruning Can Boost Website SEO

15 Jun 2021 in Marketing Strategy

When you hear the word “pruning,” you might think back to when you were a kid – your mother working out in the yard, chopping away at unruly bushes with an old pair of garden shears. The whole point of pruning is to remove old stems and uncover younger ones – letting the light in
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How to Grow Your Audience with Video Content Marketing

14 Jun 2021 in Content Marketing

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Not only is video educational and entertaining, but it
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