Article by William Harris

  • How to Turn Your Customers Into Repeat Buyers: An Actionable Guide

    In ecommerce, loyal customers are valuable not just for their ability and willingness to provide you with good praise and support—but also for their ability to significantly impact sales. Attracting and converting new customers is an essential part of growing your ecommerce business, but if you really want to boost sales in 2017, you need

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  • Content Marketing for Real Estate: 7 Tips for Getting Real ROI

    In the past few years, in an effort to build and maintain strong personal brands, attract new clients, and differentiate from local competitors, more real estate agents have taken up blogging than ever before. As it has been for many other industries and businesses, blogging can be an incredibly useful tool for real estate agents

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  • How to Not Suck at Reddit

    Reddit is tough. You can’t just post a promotional link to your blog and hope that people will like it – even if it is perfectly relevant and informational (trust me – I learned the hard way). You have to figure out the right game plan for using reddit in a way that will help

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  • Double Your Facebook Followers in 60 Days

    As a general rule, I’m not a fan of the term, “growth hacking”. Mostly it’s because it seems to convey some really small hack that somehow will bring about huge results – results that are almost never repeatable. But, if you want to dramatically grow your Facebook followers – then this is one growth hack

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  • The Great Big List of Twitter Lists, Ideas, and Tools

    I love lists.  When I was a kid I hated them – mostly because I would make them and then lose them before I could actually cross anything off.  But as an adult (and thanks to great tools like Asana), I’m very good at making lists of everything, and crossing them off. But there are

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  • 5 Must Have Apps in Your Social Media Toolbelt

    I’ve had the privilege of working with some really dynamic social media individuals in social media. My mentor was Sujan Patel – who is an absolute heavy-weight in anything related to digital marketing, I managed the Social Media team at When I Work, a SaaS startup, during the time that I was in charge of

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  • Stop Ignoring Facebook Ads: Your Keys To Success

    Facebook ads – you either love them or hate them – but if you’re in ecommerce, you better cozy up to them quickly.  Merchants are seeing 500%+ returns from Facebook ads – you simply can’t ignore that kind of Return On Ad Spend (ROAS) if you plan on growing your business in 2015.  Facebook has

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  • The 12 Hottest Tools for Content Promotion

    Content marketing is nothing without good promotion. There are a lot of people furiously writing great blog posts, spending hours a day, hoping that an insane amount of new customers will magically find their content and purchase their app, solution, merchandise or something else. It doesn’t work that way. Promotion was important before content marketing

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  • The Great Big List of Twitter Lists, Ideas, and Tools

    I love lists.  When I was a kid I hated them – mostly because I would make them and then lose them before I could actually cross anything off.  But as an adult (and thanks to great tools like Asana), I’m very good at making lists of everything, and crossing them off. But there are

    Read Full post
  • 5 Must Have Apps in Your Social Media Toolbelt

    I’ve had the privilege of working with some really dynamic social media individuals in social media. My mentor was Sujan Patel – who is an absolute heavy-weight in anything related to digital marketing, I managed the Social Media team at When I Work, a SaaS startup, during the time that I was in charge of

    Read Full post