5 Questions on Social Media With Michael Brenner

5 Questions on Social Media With Michael Brenner

by Michael Brenner on Jul 6, 2011 in Social Media

Recently Renee DeCoskey, one of the top contributors at our social news and blog site Business2Community started a series of Expert Interviews. I was honored to be included with such social media rock stars as Margie Claymen and Suzanne Vara and hope it gives you some insight into my background and current thinking on social media.

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Money Is the Root of All Marketing Plan Evil

Money Is the Root of All Marketing Plan Evil

by Michael Brenner on Jun 30, 2011 in Marketing Strategy

Today officially marks the half way point in the year.  Which means your 2011 marketing plan has just a few more chances to be analyzed, reviewed and refined in order to help you meet your objectives for the year. As you look at your results, how are you doing? Are you on track to meet your plan? […]

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#PRWebchat Discussion on B2B Marketing, PR and Social Media

#PRWebchat Discussion on B2B Marketing, PR and Social Media

by Michael Brenner on Jun 28, 2011 in Social Media

Just over a year ago I wrote about how Social Media will help to unite Marketing, PR, Customer Service, HR and more. I said it would help us “all get along better” as we align around customer needs. Recently I was invited to dive a bit deeper on this by Stacey Acevero, Social Media Community Manager of Vocus’ PRWeb. Stacey hosts the weekly twitter chat, […]

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65 Tweetable Moments From The Corporate Social Media Summit New York

65 Tweetable Moments From The Corporate Social Media Summit New York

by Michael Brenner on Jun 23, 2011 in Social Media

This week I attended Useful Social Media‘s Corporate Social Media Summit in New York city where hundreds of practitioners gathered to hear case studies from some of the best in the business. There were 11 sessions over two days delivered by 27 speakers. The content was practical and interactive. Each session had short case studies […]

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Mobile Marketing Is A Strategy Not A Tactic

Mobile Marketing Is A Strategy Not A Tactic

by Michael Brenner on Jun 21, 2011 in Mobile

What has more users than all the TVs, PCs and landlines in the whole world combined? What is a bigger channel than the 1.7 billion people surfing the internet worldwide? Yup. The answer is Mobile. Our world now includes 5 Billion mobile subscriptions! That is nearly half of the entire planet. And it is causing a revolution in business, […]

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MarketingProfs 10 Imperatives To Chart A New Course In B2B Marketing

MarketingProfs 10 Imperatives To Chart A New Course In B2B Marketing

by Michael Brenner on Jun 17, 2011 in Marketing Strategy

For those of you who followed my live-tweeting during Marketing Profs B2B Marketing Forum, I hope it was helpful. And for those of you who unfollowed me, I understand…My output has caused another Social Media Hangover. There was just so much great content and so many amazing people, I was like a kid in a candy store. […]

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