How To Create Content People Love

By on October 22nd, 2015

Over the past few years we’ve seen a fundamental shift in the way we create, consume and share content. Every single day: 4.5 billion pieces of content are shared every day 1.8 billion photos are uploaded and shared 500 million tweets are posted 700 million snapchats are sent The sheer speed and scale of content creation and distribution has drastically changed from even a year or two ago. And as a result, we…

How Much Money Has Been Invested In Content Marketing Technology

By on October 21st, 2015

There are 1876 marketing technology companies according to chiefmartec. Of these, over 80, including NewsCred, are listed squarely in “Content Marketing.” It doesn’t take an expert to tell you that the content marketing software industry is exploding. Venture capital in this space is growing at an unprecedented rate. On the heels of our own investment announcement, we wanted to know how much investor money is actually in the content marketing…

8 Steps To An Effective Social Media Strategy

By on October 20th, 2015

Developing and executing a social media strategy is hard work. It can take hours and days just to get your first plan together. But it’s important to take the time to do it properly. An effective social media strategy will drive more web traffic for you, help you build deeper customer relationships, and improve your customer satisfaction, retention and ultimately sales. So what does a successful social media strategy look…

20 Experts Provide Their Content Marketing Predictions For 2016

By on October 19th, 2015

Last week I ran my own content marketing prediction: A Correction In The Advertising Market The leading marketing trend of 2016 will be the maturing of the age of ad blocking. I think we’ll see a massive correction in the advertising market. As more and more consumers download ad blockers on their computers and cell phones, opt-out of telemarketing lists, and cut their cable subscription cords, marketers will start to see the futility…