10 Tools to Help Enhance Your Content Creation Efforts

 In Content Marketing

There are always going to off days when free-flowing content creation hits a roadblock. Whether your low on motivation, inspiration, or both, the challenges one faces in creating content can be overcome.

Steven Pressfield said in his book Do the Work “The song we’re composing already exists in potential. Our work is to find it.”

While you could meditate on how to find “it,” perhaps the best approach is to simply get busy. When it comes to crafting content, there are a number of tools that can help facilitate this work. From stunning visuals to fresh copy, below I’ve gathered ten of my favorite tools that can help break through the roadblocks and enhance your content creation efforts.

GIMP

GIMP is like a simplified version of Photoshop that enables you create visuals for your content. Including images and visual content in your posts is essential, as data shows that 40% of your visitors will respond better to visual content over text.

UberFlip

UberFlip is an incredible tool that optimizes your PDF’s by adding social widgets, audio, and video. This can help make your content more interactive and measurable.

Google Keyword Planner

With the Google Keyword Planner, you’ll can discover the perfect keyword pairings that are more often searched in Google. You can use keyword data help infuse SEO into your content marketing efforts by using these terms strategically in headlines, body copy, tags, etc. Just don’t let using keywords for SEO and search marketing take priority over the focus of your content and your audience.

Embedded Tweets

By embedding live Tweets to your content, you can boost credibility and include an interactive element. With this tool, Tweets display with expanded media, such as videos, photos, and article snippets. Further, Tweets are interactive and enable readers to reply, retweet, follow, and favorite, all directly from the page. Embedded Tweets can also help cultivate some inspiration for future content creation.

Visual.ly

Beyond writing copy, producing visual content can add a welcoming layer of allure that invokes a greater degree of engagement. Trying using Visual.ly to create stunning inforgraphics and data visuals with the help of their vast network of infographic designers and visual content producers. You can also browse over 30,000 pre-made infographics on the site, helping to inspire your content marketing strategy.

Meme Generator

Introduce a comical spin to your content and add a meme from this great site. Meme Generator makes it easy to make awesome means from a plethora of images and templates. If you need some inspiration, take a look at some of the most popular memes produced by the service the site offers.

Resize.it

Resize.it is an image resizing tool that brings your images to the right dimensions for your published content. Suitable for non-technical users, Resize.it is helpful tool to makes images the perfect size and dimension to be used in articles, PDFs and eBooks.

Issuu

Offering both free and paid versions (depending on your needs and budget,) Issuu is a visual tool used to create online magazines and lookbooks. It’s a great tool to help evolve your content creation efforts, especially if you’re into photography, graphic design, and visually-appealing works.

ThingLink

With ThingLink, you can make images more engaging by tagging images with links to Twitter, Facebook, music, video, text, images, etc. The tool enables readers to comment on images as well as follow “image channels” supported by its network of creative users. You can also share and embed images on ThingLink with a click to Twitter, Facebook, Tumblr and email.

PowToon

PowToon is a fun-to-use tool that allows you to create animated videos and presentations. While the name might sound elementary, PowToon videos can add a professional quality experience to your content.

When it comes to producing engaging content for the web, there are many ways to bring your creativity to life. Try out some of these tools to help enhance your content creation efforts.

 

Image credit: Marcello Finardi

Recommended Posts