The MIG Process
Here’s the step-by-step process we’ll use to drive consistent results for your business.
Audience & Customer Research
- Identify your most profitable customers
- Discover their pain points and search intent
- Define the conversations they’re having
- Define goals like traffic, rankings or sales
- Experiment with various content themes & topics
- Align content with the buyer journey
- Advanced SEO on every content piece
- Created for reader engagement and search rankings
- Tips on social sharing and optional contextual ads to maximize reach
Tracking & Measurement
- Google rankings, organic traffic and page metrics
- CTR and CPC on content promotion & retargeting
- One-click ROI reporting for managers and teams
Brands That Trust Us
Get the Marketing Insider
Content Marketing Course
Our Clients Rave Louder Than Us
MIG ROCKS! We’ve been working with their team for several years now and the results have been amazing. They are literally the backbone of our content marketing efforts and we’ve seen our search rankings, website traffic and blog subscriptions skyrocket since bringing them on. They just make the process of content creation and publishing so streamlined. Highly recommended!
Michael Brenner is always one of the most highly rated speakers at our events. His sessions are filled with useful information (not theory) and his connection with the audience is immediate – probably because he has lived through what marketers go through every day!
We are a small company with big goals for our digital strategy. A large part of that is content marketing. We partnered with MIG to help with this and have been very happy with the decision. The quality of the content, along with the ability to customize it to better fit our voice makes this a valuable partnership. The boost in traffic and engagement has far exceeded our expectations.
Working with the MIG team has been an absolute pleasure. They do a great job with their content, always deliver on time, and bring many valuable SEO ideas and strategies to the table. I am very satisfied with their writing quality, speed, and responsiveness to questions or feedback. I strongly recommend MIG for content marketing and blog writing services.
MIG combines great expertise and thought-leadership with humbleness; persuasiveness with empathy; reliability with elements of surprise. In short, working with them feels super effective and enjoyable. Hiring MIG usually means getting more than you asked for.
Working with Marketing Insider Group was a game-changer for our brand. Their team didn’t just bring marketing expertise; they brought a unique blend of audience understanding, strategic insight, and high-quality content to help us redefine our value proposition. Simply put, they’re not just writers; they’re content marketing leaders who know how to get the job done.
The folks at MIG understand that in Content Marketing, the end line is ALWAYS moving. They expertly navigate both the art and the science to map out real-world solutions to how to better reach customers with messages that connect and generate actions. They are also incredibly responsive in their communications.
MIG combines great expertise and thought-leadership with humbleness; persuasiveness with empathy; reliability with elements of surprise. In short, working with him feels super effective and enjoyable. Hiring MIG usually means getting more than you asked for.
We saw this traffic upswing — like a hockey stick! We’re ranking for the keywords that we want to rank for, and we’re meeting the metrics we established early on. To us, that’s where the strategy and content quality is really apparent. Inbound is now our 2nd best channel for new business after client referrals.
MIG’s innovative strategies and open communication have been invaluable. They’ve turned digital content into a team-wide focus, even catching the eye of our execs. What sets them apart is their genuine investment in evolving with us. Simply put, they’re more than a vendor; they’re a partner.
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