If we weren’t testing out the best ChatGPT prompts for digital marketing, could we really call ourselves digital marketing experts in 2023?
With a good bit of trial and error, we’re pretty sure we’ve mastered the language model and its preferences. More specifically, we understand the importance of crafting effective ChatGPT prompts for digital marketing to receive a well-rounded, quality response.
Today, we’re saving you the guesswork so you can start leveling up your digital marketing strategy with AI. Here’s our recipe for success when it comes to crafting your own prompts, and 111 examples of effective ChatGPT prompts for digital marketing!
- Prompt engineering is a new skill we’re all going to need if we want to generate quality responses from AI bots
- 26% of B2B marketers are already using AI chatbots in their marketing strategies, and have gained between 10-20% more leads because of it
- To stand out in the competitive world of marketing, you must continue to apply your own unique experience to your ChatGPT prompts and its responses
- When prompting ChatGPT, it’s key to be clear & concise, give context, identify your goal, specify your copy limits, and ask follow up questions
Crafting effective ChatGPT prompts for digital marketing is crucial for success in the new and exciting world of AI. Here’s how to create effective prompts of your own, and 111 examples to help you level up your digital marketing strategy.
The Recipe for Success: Crafting Effective ChatGPT Prompts for Digital Marketing
When you open up ChatGPT, the first thing you’ll see are a few examples of its own prompts:
Image Source: LinkedIn
But, we’ve learned a few things from our tests that aren’t included on ChatGPT’s landing page.
Before we jump into our examples, it’s ideal to understand how to best create your own ChatGPT prompts for digital marketing. Some are calling it “prompt engineering”, the art of marrying words together that are well-received by robots, and ultimately resulting in high quality responses.
But, whatever you want to call it, there are a few rules of thumb and best practices you should keep in mind:
- Start a new conversation. You must start a new conversation to clear dialogue history before introducing a new topic. ChatGPT likes to keep tabs on the information you feed it, so giving yourself a fresh start can result in a more quality response.
- Give context. After starting a new conversation, give ChatGPT some context before you start asking questions. For example, let the machine know why you’re asking what you’re asking and why it’s important.
- Clearly define your task and goal. What do you want ChatGPT to do? Write 3 versions of a 200-word follow-up email to send to prospects after a meeting? See how specific I was? The clearer you are, the better response you’ll get.
- Define ChatGPT’s role or tone. ChatGPT’s language is pretty bland, unless you request otherwise. If you’re looking for a particular tone of voice, all you have to do is ask.
- Ask follow up questions. If there’s one thing we know for sure, it’s that ChatGPT’s response isn’t always going to deliver the first time around. Ask the AI to dig a little deeper, give some alternatives, or apply a more creative approach if you think it could do better.
- Specify your copy limits. If you’re looking for advertising copy ideas to use in your Google ads, you have limits. In this case, you should ask ChatGPT to create an ad copy that adheres to Google’s maximum character limit for ads.
AI prompting is a new skill that we’re all going to have to learn sooner or later if we want quality responses from AI bots. In fact, 26% of B2B marketers are already using AI chatbots in their marketing strategies, and have gained between 10-20% more leads because of it.
Image Source: Statistica
But robots can’t do all the work for us. Just as with all of your marketing efforts, it’s crucial to apply your own experience and intelligence to receive responses that align with your expectations.
At MIG, you know we like to have fun. So, for kicks, we asked ChatGPT for tips on crafting prompts that result in quality responses. Here it is, straight from the horse’s mouth:
Image Source: ChatGPT-3.5
The one thing ChatGPT doesn’t mention here is the importance of using personal experience and expertise before, during, and after using the AI machine. Robots may be able to point us in the right direction, but they will never be able to replace the human experience. To stand out in the competitive world of marketing, you must continue to apply your own unique experience to your work.
111 ChatGPT Prompts for Digital Marketing
As prompt engineering becomes more and more prominent in the world of marketing, it’s important to know how to generate the results you want. Here’s 111 examples of ChatGPT prompts for digital marketing to get you started.
Content Creation and Social Media
1. Write a 10-minute YouTube video script about [product, blog, company, etc.].
2. Write a 100-word informative, friendly Instagram caption about [topic], including relevant hashtags.
3. Write 11 YouTube headlines about [topic] that contain the following keywords: [keywords].
4. Generate a creative Twitter thread about [topic].
Image Source: ChatGPT-3.5
5. Conduct a plagiarism analysis on this blog post: [insert blog post].
6. Review this blog post for spelling and grammar mistakes: [insert blog post].
7. Brainstorm 10 ideas for YouTube videos about [topic, industry, company, service, product, etc.].
8. Draft a script for a web series that educates viewers about [topic].
9. Draft a script for a 30-minute podcast episode about [topic].
10. Translate the following social media copy into [language]: [copy].
11. Outline a blog post about [topic], including the keywords [keywords] in the headline and subheadings.
12. Rewrite the following copy to be more creative and friendly: [copy].
13. Simplify the following copy to a level that is easy for 3rd-grade children to read: [copy].
14. Rephrase the following copy using a friendly tone: [copy]..
15. What are the best YouTube marketing practices that content creators need to know?
16. What are common content creation mistakes made by content marketers?
17. What are the best ways for B2B companies to find influencers to collaborate with?
18. Develop a content marketing strategy that includes blog posts, social media posts, and email newsletters.
19. Create a social media calendar that includes themed content for holidays and special occasions.
20. Write a guest blog post that provides expert insights on a relevant topic in [your industry].
21. Write an email newsletter that provides exclusive content and promotions to subscribers.
22. Create a Twitter poll that engages with your audience and provides valuable insights into their preferences.
Digital Marketing Analytics
23. What are the most important KPIs for businesses to measure in [industry]?
24. What is a good bounce rate for our company website?
25. What strategies should my company implement to boost qualified leads on our website?
26. What are the best website analytics tools B2B businesses can use?
27. How can we track our company’s analytics on social media?
28. How can my company determine which channels generate the most web traffic for our brand?
29. Which social media platforms generate the most leads for B2B businesses?
30. How can my company optimize our website to rank higher in SERPs?
31. What are the best ways to use Google Analytics to analyze the performance of [your company]’s blog posts?
32. Generate 10 subject lines for an email campaign about [product or service].
33. Write 5 creative subject lines for a digital marketing company to increase email open rates.
Image Source: ChatGPT-3.5
34. What are 10 B2B best practices for writing an engaging email subject line?
35. Write 10 post-purchase email subject lines for [company].
36. Generate the body copy for a promotional email campaign about an upcoming spring sale for [company]. Write in an upbeat, friendly tone.
37. Write a follow-up email for [company] with the subject line: [your subject line].
38. Write a creative weekly email newsletter from [company] to [target audience]. Include an intro, main point, conclusion, and call-to-action.
39. Develop an email referral program that rewards customers for referring friends and family.
40. Write a thank-you email that shows appreciation for your customers’ loyalty and support.
41. Write a holiday-themed email that promotes seasonal promotions and offers.
42. Write an email announcement that shares new job openings or career opportunities within your company.
43. Develop an email campaign that promotes a charity or social cause that your brand supports.
Video Source: Popupsmart
44. What are the top SEO trends B2B companies should watch in the coming year?
45. What are the best ways for companies to optimize their website speed for better SEO performance?
46. What are the best tools to use for conducting keyword research?
47. What are the most effective on-page SEO techniques?
48. What are the most important metrics to track in SEO?
49. What are the most effective link building strategies?
50. How can companies optimize their website content for featured snippets?
51. How can companies optimize their website content for voice search?
52. How can companies create an effective SEO strategy?
53. What are the best tools for tracking and analyzing website traffic?
54. How should companies optimize website content for long-tail keywords?
55. What are the best practices for conducting an SEO competitor analysis?
56. How should companies optimize website content for Google’s E-E-A-T algorithm?
57. What are the most effective ways to build backlinks for SEO?
58. How can companies optimize website content for mobile devices?
59. What are the most important Google ranking factors?
60. What are the most effective ways to improve website domain authority?
61. What are the best practices for optimizing website images for SEO?
62. How should companies optimize website content for user intent?
63. What are the most effective schema markup strategies for SEO?
64. What are the most effective ways to measure the success of an SEO campaign?
65. What are the most effective types of video content for content marketing purposes?
66. How can content creators craft an effective video marketing strategy?
67. What are the best practices for video production and editing?
68. How should content marketers optimize video content for SEO?
69. What are the most effective video distribution channels?
70. What are the best tools for video marketing management?
71. Create a successful YouTube marketing campaign for [company name].
72. What are the best practices for creating engaging video content?
Image Source: ChatGPT-3.5
73. Create an effective video content calendar for [company name].
74. What are the best ways to measure the success of a video marketing campaign?
75. What are the most effective ways to promote video content on social media?
76. How can businesses create effective video ads for Facebook and Instagram?
77. What are the best practices for creating engaging product demonstration videos?
78. How can content creators optimize video content for mobile devices?
79. What are the most effective ways to use customer testimonials in video marketing?
80. How can businesses create engaging video content for Instagram Stories and Reels?
81. What are the most effective ways to use animation in video marketing?
82. Create an effective video sales funnel for [your company].
83. What are the best practices for creating educational video content?
84. How can businesses create effective video content for webinars and virtual events?
85. What are the most effective ways to use live video in marketing?
86. How can companies create engaging video content for LinkedIn?
87. What are the best practices for creating video content for email marketing campaigns?
88. How can companies create effective video content for influencer marketing campaigns?
89. What are the most effective ways to use humor in video marketing?
Digital Marketing Ads
90. Create a social media ad campaign that targets a specific audience and promotes a new product launch.
91. Create an engaging video ad that highlights the features and benefits [product or service].
92. Write a Google search ad that uses persuasive language to drive clicks and conversions.
93. Develop a series of carousel ads for Instagram that showcase [products or services].
94. Design a creative retargeting ad that reminds customers of items left in their cart.
95. Create a compelling Facebook ad that highlights customer reviews and testimonials.
96. Develop a LinkedIn sponsored content ad that promotes [new business service].
97. Write an email ad campaign that promotes [new blog post or content offer].
98. Design a display ad that targets a specific geographic location and promotes a local business.
99. Create a YouTube pre-roll ad that tells a compelling story about [your brand].
100. Develop a Twitter ad campaign that promotes [new product and its features].
101. Write an Instagram influencer post that promotes [product or service].
102. Design a Facebook Messenger ad that encourages customers to start a conversation with [your business].
103. Develop a Google display ad that uses humor to promote [product or service].
104. Write an email newsletter ad that promotes [your company’s loyalty or referral program].
105. Create a Pinterest ad that showcases [product collections or categories].
106. Design a TikTok ad campaign that encourages user-generated content.
107. Develop a Snapchat ad campaign that promotes [new app feature].
108. Write a LinkedIn text ad that targets [specific job title or industry].
109. Create a retargeting ad campaign that promotes related products or services based on previous purchases.
110. Write a Twitter promoted trend ad that promotes [specific hashtag or event].
111. Create a social media ad campaign that encourages customers to participate in a contest or giveaway.
Level Up Your Digital Marketing Today
At the end of the day, crafting effective ChatGPT prompts for digital marketing boils down to building a balance between AI’s preferences and the application of your own unique experience and expertise. By following the best practices and examples we’ve provided, you can generate quality responses from AI bots and enhance your digital marketing strategy.
Are you ready to give your marketing efforts a boost? Start creating content that’s well received by your audience, SERPs, and AI robots. Get started today by checking out our weekly blog content service, or schedule a free consultation now to learn more!