Michael Brenner
Articles by Michael Brenner
Congrats, you’ve launched a brand new product and you’re ready to hit the ground running! It’s a tough road ahead, bu
My journey into content marketing actually started in 2004 when I went to work for a well-known market research firm that
All businesses need quality leadership. Someone or a group of people with a vision and the work ethic to make it reality. W
Marketing during a pandemic? You did it! Your reward? Record inflation and the challenge of marketing in a down economy tha
Congrats, you’ve started an Amazon FBA business and are ready to hit the ground running! It’s a tough road ahead, but y
Not all content marketing is created equal. In fact, in a world where every brand is creating content, quality content mark
Having a balanced business model is the goal for every company. A strong sales team doesn’t do any good if your business
Are you using different types of content marketing to execute your strategy? If not, it’s time to start. Maintaining a
All content has a shelf life — even your best-performing, high-quality pieces. Frequently auditing and refreshing your co
If you’re a marketer, you know the value of high-quality, original industry research. Brands that provide compelling stat