Performance Reviews Suck – The Case for Eliminating Annual Reviews

By on October 26th, 2020

The annual performance review has become something employees and, as it turns out, managers dread. Stories abound on the Internet of people complaining about the dreaded annual performance review A recent study found that only 8% of companies believe their performance management drives business value. More so, 58% report it is not an effective use of time. In “Mean People Suck,” I make recommendations on how companies can change the…

One Interview Question You Can Ask To Make Sure Your New Boss Doesn’t Suck

By on October 20th, 2020

Unfortunately too many people are looking for work. So if you’re interviewing for a new job, it can be easy to get wrapped up in the excitement. And It’s tough to know what it’s really going to be like once you start. First, you should realize that the biggest predictor of job satisfaction is the relationship you have with your immediate manager and I know because I’ve had 53 jobs.…

Everyone Is Miserable. Nobody Cares. And Why That Matters To Your Business

By on October 20th, 2020

A recent survey shows that in the midst of the pandemic, when way too many people are out of work, 1 in 4 employed Americans want to quit their job. Admit it: we’re tired, stressed and just looking for some relief. No matter our employment situation. But maybe there’s a simple tool anyone could use to start to fix it . . . Quick Take: Empathy in the workplace has…

How Awareness and Empathy Can Improve Your Job Performance

By on October 19th, 2020

According to Harvard Business Review (HBR), 99% of surveyed working adults in the US report having worked with at least one person who lacks social and self-awareness. While 73% of respondents indicate it was a coworker, 32% report it was their boss. A lack of self-awareness in a boss or colleague is not just embarrassing; it is detrimental to an organization’s success. HBR reports that the “consequences of working with…

Why Employee Engagement is the New Content Marketing Strategy

By on July 31st, 2020

When developing a content marketing strategy for your business, you probably put a lot of thought into your goals, audience, content channels, and the types of content you will produce. But many businesses overlook one of the most effective strategies: engaging their employees and turning them into employee advocates. Quick Takeaways: Employees can be the source of high-quality content that is also the most effective in connecting with your audience.…

Employee Advocacy on Social Media: How to Make It Work for Your Business

By on June 23rd, 2020
employee advocacy on social

Employee advocacy is the new influencer marketing. By activating your employees to be passionate about their work and your company, you can grow them into your most dedicated and authentic brand ambassadors, which boosts your brand reputation and attracts new talent. Employee advocacy on social media is essentially the promotion of your brand, products, services, or even better your expertise, by your employees on their own social media channels, as…

How to Turn Employee Expertise into a Web Traffic Magnet

By on June 2nd, 2020
raw employee talent content marketing

Have you ever been spellbound by watching a talk or reading a book by someone who is so passionate about their topic, it’s contagious? Want your business content to be just as compelling? The answer is staring you in the face. Harness employee expertise and passion by activating your employees to create content and you’ll see amazing results. There are so many benefits to employee-generated content that it’s almost unbelievable…

What Do Employees Really Value? (It’s Not About Salary)

By on May 20th, 2020

What you pay your employees certainly matters. They aren’t volunteers, after all, and they depend on their paychecks for survival. But when it comes to gauging exactly what they value the most, salary is far from the only contributor. So, what do employees really value? That’s a question I asked myself a lot while writing Mean People Suck. The answer to the question is not straightforward as humans are complex…

Employee Engagement Via Marketing: 11 Ideas to Motivate Your Team

By on April 14th, 2020

There are many aspects to building employee engagement in the workplace. Supportive and strong leadership, a positive work environment, and a culture of trust are all important for engaging employees. New ideas and new initiatives can also spark excitement for your employees, and they can be an effective way to build engagement. Getting all departments and teams involved in your marketing efforts and stirring up some enthusiasm for promoting your…

The Direct No-Nonsense Relationship Between Employee Activation and ROI

By on March 17th, 2020

Employers are all too aware that they need to do all they can to keep their employees. That’s only the tip of the iceberg. No matter what the economy does, there’s a statistical relationship between employee activation and ROI. Quick Takeaways: Employee engagement programs build employee satisfaction. Employee satisfaction keeps employees on the job longer. Going beyond engagement and unleashing your employees to share content is a game-changer when it…