SEO Ranking Factors for 2019

SEO Ranking Factors for 2019

by Michael Brenner on Jan 22, 2019 in Search Marketing

As we head into the New Year, it’s a great time to review your website and your online marketing strategy. Take some time to analyze what worked and what didn’t work over the last year, and think about your goals in terms of traffic generation and business growth over the next 12 months. Just as […]

Read Full Post

A Guide to SEO for Voice Search

A Guide to SEO for Voice Search

by Michael Brenner on Dec 17, 2018 in Search Marketing

The way people use the Internet to find information online is changing. We’re no longer sitting at our desks typing at a keyboard. Instead, we’re on the move and using our phone to keep us informed while we’re on the go. We use our phones to search while we’re waiting in line at the post […]

Read Full Post

How to Use Psychology For a Positive ROI in SEO Efforts

How to Use Psychology For a Positive ROI in SEO Efforts

by Deborah Anderson on Oct 25, 2018 in Search Marketing

Do you ever find yourself overthinking something? Or, how about this… You come up with this idea and realize it is a great idea! Then, you either talk yourself out of it (yes, because of overthinking) or a friend tells you that it will never work. Then, the next day, you get an email with […]

Read Full Post

Keyword Research – It’s Not Just for SEO

Keyword Research – It’s Not Just for SEO

by Ben Maden on Oct 24, 2018 in Search Marketing

Many businesses utilize keyword research for SEO purposes, trying to ensure they rocket to the top of relevant searches and get themselves in front of their customers. With that said, SEO is not the only reason your business should zero in on high-quality keyword research. Keyword research can provide you with insights into your customer’s […]

Read Full Post

Google’s Featured Snippets: What Are They, How Do You Get Them & What Do They Mean for Your Brand?

Google’s Featured Snippets: What Are They, How Do You Get Them & What Do They Mean for Your Brand?

by Mark Schmukler on May 22, 2018 in Search Marketing

Search engines are the main channel for discovering information and services in the modern day. Google receives more than 3.5 billion searches in a given a day1 with the estimated number of daily searches only expected to increase as time goes on. As anyone who has ever used a search engine may have noticed, some […]

Read Full Post

Build & Refine Your SEO Strategy: How To Optimize Your Online Store

Build & Refine Your SEO Strategy: How To Optimize Your Online Store

by William Harris on Jan 31, 2018 in Search Marketing

Selling online without an SEO plan is like an unlit shop on a remote road. Buyers can’t easily find the store, so the merchant can never make a sale. SEO is the key to driving more customers to your online store. Some say that SEO is dead as search engines have changed their algorithms to […]

Read Full Post