Prepare For Instagram Marketing To Become Pay-To-Play
by Brooke B. Sellas on Nov 8, 2018 in Social Media
“Prepare for Instagram marketing to become pay-to-play.” I’ve said this to clients and friends alike since Facebook bought the visual platform back in 2012 for one billion dollars. We only need to look to Facebook to understand the path that Instagram is sure to go down. And many marketers are starting to take notice. First […]
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8 Instagram Tools for Social Media Marketers
by Mary Whitman on Sep 5, 2018 in Social Media
In today’s world, your business simply must exist and be active on social media if you want to succeed. Being on the most popular social media networks is essential, one of these networks being Instagram. ‘’The Instagram platform isn’t just for photographers and teens. Right now, it is the most promising network to build your […]
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Personal Branding – Why Now Is The Time To Build Your Personal Brand
by Michael Brenner on Sep 3, 2018 in Social Media
At one point, there was such a thing as separation between your work life and your social life. For many professionals, this is no longer true. This is why more and more thought leaders, business consultants, and influencers are choosing to focus on personal branding: it’s not enough to be a nameless part of a […]
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5 Tips for Making Sure Your Influencer Marketing Is Worth the Money
by Ben Allen on Aug 21, 2018 in Social Media
Undoubtedly, influencer marketing is a very useful tool for businesses, big and small. It’s great for increasing your brand’s reach, gaining more leads, and boosting your sales. But just like every other tool, if done incorrectly, influencer marketing can become a waste of money, or even hurt your business. If you plan on utilizing influencer […]
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36 Rules for Social Media: Optimize your Digital Market Performance
by Angela Hausman on Aug 16, 2018 in Social Media
Are there really rules for social media? In a world that appears to be a “free for all”, do companies have to follow rules to optimize their market performance? In this post from @thekraushalsoni, 36 rules for social media are presented (see image below). And, while such images with lists designed to drive traffic are […]
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Why Social Media Is Important for Business Marketing
by Victoria Schmid on Aug 9, 2018 in Content Marketing
Let’s start with one simple fact: your business needs a social media presence. It doesn’t matter if you run a small local shop or a big national company. Social media is an essential piece of your business marketing strategy. Social platforms help you connect with your customers, increase awareness about your brand, and boost your […]
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