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Video content is everywhere—from the palm of our hands on smartphones to the screens in our living rooms and offices. As marketers, it's not just our job to hop on board; it's our mission to drive it. So, how do we do that in a world where everyone is bombarded with content 24
Gated content is a heavyweight in the content marketing ring, perfect for nailing conversions and pulling in leads. But let's be real, putting together this kind of content is no walk in the park. It stings to see your hard work just sitting there, with hardly anyone taking notice.
Writing a blog post without an outline is like going on a road trip without a map. Sure, you might get somewhere eventually, but there’s a good chance you’ll take a few wrong turns. At Marketing Insider Group, we believe in making every word count and every direction clear. Tha
![The 1-2-3 Guide to Content Marketing for Startups [KPIs Included]](https://marketinginsidergroup.com/wp-content/uploads/bfi_thumb/MIG-Feature-Image-Template-2024-03-21T155131.823-qljwrootorjoapav65byaepoq7hfw1pk9umetvx2bk.png "The 1-2-3 Guide to Content Marketing for Startups [KPIs Included]")
Building a successful startup is more than just creating a viable business plan. It’s also essential that your startup marketing strategy is crafted to drive awareness and exposure of your brand to the right audience. Content marketing for startups could mean the difference betwe
The one secret that every marketing event organizer knows – a good keynote speaker can make or break your event. Why? Because your opening keynote sets the tone at the beginning from which the entire event will unfold. And your closing keynote keeps people engaged in your e
If you’re researching how to market your startup, odds are you’re finding lots of information about marketing plans that require big teams and equally big budgets. But as a startup founder, you know neither of those are realistic for your business. Well, it ain’t easy goin
We love writing articles that make you a better content creator. Our goal is to deliver news on the ‘best of the best’ content and tools, knowing well the impact they can have on your content marketing game. But, we also know that sometimes things go sideways. Out of the blu
We are living in a digital world. As a famous fictional alien group powered by technology might say: “Resistance is futile!” Like it or not, technology will continue to be an increasingly important aspect of running a modern business. The business leaders of today must embrace
Today, we’re rolling out the red carpet for 10 small businesses that crush it in content marketing. Nailing the content marketing game is your golden ticket to profit paradise. But, what's the secret behind killer content marketing? And how do you get a piece of that action to
Video content is like the air we breathe – it's everywhere, and there's no escaping it. Love it or hate it, as marketers, we're all aboard this fast-moving train. Each video is more than just a play button. It's a chance to captivate, connect, and convert, turning each second
